
Shu Uemura X Maison du Chocolat:
Mixture of makeup and Chocolate
Shu Uemura, the renowned Japanese skincare and makeup
company, has joined forces with the French chocolate company
The cosmetics team was searching for a way to set the 2018
holiday season off to a delicious sensory start in taste, fragrance
and touch. La Maison du Chocolat, founded in Nanterre, France
is a high end brand of boxed chocolates, truffles, chocolate
fruit and nuts as well as food and drink gift baskets. Shu Uemura
is offering makeup which includes; eye palettes, lipsticks,
shimmer powder, application brush set, cleansing oil, lip liners,
and eyelash curler in a box in LMDC brown packaging with a
criss cross design. The tagline for the campaign is; a match made
in heaven. The Artistic Director for Shu Uemura , Kaysuka Uiiche,
and head chocolatier, Nicholas Cloiseau, met to develop a
business plan for the packaging, texture, scent, theme and
image for the new beauty line. There are ten lipsticks in matte
and cream which are scented and colored in shades with
names such as deep cranberry and ripe cherry. The eye
palettes come in hues of cacao, praline and ganache as well as
pink, from rose to passion fruit. The shimmery powder is a
gold dust or pink gold dust which highlights a Christmas glow
and resembles truffles. The eyelash curler is in brown packaging
with a key chain piece resembling a chocolate square. The two
teams picked pick the Novel Chocolate Collection. Flavors are
from Brazil, Ghana and Grenada. The Brazilian flavor is a yellow
passion fruit showing a girly look, Ghana has a a black stripe
for evening and the Grenada chocolate is brown and spicy. The
entire gift box retails for $500.00 dollars. The concept revolves
around aesthetics and flavor, but a goal is to make
consumers aware of sight, smell, touch and taste. In addition
to having a pretty face, one will benefit from not gaining a pound.
- Photo by freestocks.org on Pexels.com
A Sea of Shopping
in the San Diego Seaport
The Fashion Valley Shopping Mall located in the Mission Valley
area of downtown San Diego offers department stores such as;
Bloomingdales, Saks Fifth Avenue, Macy’s, Nordstrom and Neiman
Marcus. They also have boutiques to frequent like; Hermes,
Tiffany’s and Salvatore Ferragamo. It is a tiered mall which is
designed outdoors and has an interior architectural aspect too.
It’s a California atmosphere and the sun radiates among a water
sculpture.There are restaurants and a food court. If work or the
beach, gets you down, one can drive over to this slice of shopping
for a stretch of urban landscape.
- Photo by bruce mars on Pexels.com
Milan Meets NYC with
Debut of 10 Corso Como
10 Corso Como, a high end boutique from Milan has
opened this fall season at The Fulton Market at the South
Street Seaport. A shipping port turned shopping district
disheveled by Storm Sandy, the area has begun a makeover
from the Howard Hughes Co.. It is a unique blend of designers
such as Missoni, Gucci and Prada. with glass blown flowers,
ceramics plus gallery items. The store has chairs placed around
the store so shoppers can pause and absorb the atmosphere.
The first store opened in 1991, thanks to founder Carla
Sozanni, an alta moda fashionista and editor of “Elle Italia”
and “Vogue Italia”. The Milanese store opened in the Porta
Nuevo neighborhood and the market expanded in Seoul,
Beijing, Tokyo and Shanghai. The NYC store is the first to open
doors in the U.S., There are circle logos, a photo exhibit by Helmut
Newton, 10 Corso Como paraphernalia and fashion books lending
to the whimsical design. Both Milan and NYC are centers for
fashion week with their runway collections. The Sarah Jessica
Parker Store will keep the sassy image of “Sex and the City”
alive since she went into business with the owner of Manolo
Blahnik. There is a Seaport Food Test Lab and another Italian
store, Roberto Cavalli. If retail is not in the picture, there is
the I Pic Movie theater. The Mr. C Seaport Hotel, owned by the
next generation of the Cipriani family, is a new spot for a Bellini
and pasta dish. Grazie mille.